What we did :

Branding Identity

Web Design & Development

Digital Support

Pryme

We collaborated with Pryme, a fintech brand positioned to offer fast and reliable digital payment solutions. The goal was to create a bold, modern visual identity and online presence that resonates with a global digital audience while reinforcing speed, trust, and innovation.

Industry :

Fintech

Duration :

8 weeks

Our Role

We led the branding direction, designed a digital identity, and contributed to the platform’s visual storytelling across social platforms and web assets. The brand needed a look and feel that could compete on a global stage (sharp, clean, and confidently simple).

Deliverables

  • Brand identity design (logo, typography, color system)

  • Visual style guide for digital media and social platforms

  • Social card mockups and platform-ready visuals

  • Responsive design previews for website and landing pages

  • Launch assets for product announcements and PR

Tools & Tech Stack

Adobe Illustrator, Photoshop, Figma, After Effects (for motion mockups)

Outcome

The resulting identity gave Pryme a striking, tech-forward visual presence, strengthening its digital credibility and establishing a recognizable brand across platforms. Engagement metrics on launch content improved significantly, and the brand now stands as a confident player in the digital payments ecosystem.


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